From insight to increment: AI across the full product lifecycle

On Wednesday 13 May 2026, Enablis brings the second instalment of its Colab series to Flutter's offices at Wellington Place. The premise is straightforward: start with a raw customer complaint, end with a working, deployable feature — built live, on stage, in front of the room, in minutes. No pre-recorded footage, no cuts.

The live demonstration runs through four stages. First, raw customer feedback is distilled into an actionable brief in under a minute. From that brief, a functional UI component is generated — not a wireframe, a working prototype. Production-ready code follows, with tests and edge cases, every decision narrated as it happens. Then the feature ships. The audience watches the full journey from a customer's words to something live.

This is Event 2 of 2 in the Colab series. Event 1 was an invite-only executive roundtable where senior technology leaders had the strategic conversation about AI. This session takes those same questions to the people responsible for answering them in practice: engineers, product managers, tech leads and delivery managers. The partner organisation for this edition is Flutter Entertainment — FTSE 100, operating at scale in one of the most competitive and regulated industries around. They are not talking about running AI in production. They are doing it.

Enablis describes Colab as a community-driven AI event series, built each edition in partnership with an organisation already shipping AI. The format is deliberately small — 50 places maximum — and all registrations are reviewed before places are confirmed. Expect to hear back within a few days of registering. This is not a conference, and it is not a deck of productivity statistics. The room is kept small enough to be useful.

Doors open at 5:45 PM BST, with the session running until 8:00 PM.

Why attend

You will leave with a concrete mental model of AI across the full product delivery lifecycle, mapped to real workflow rather than abstract theory. Specific tools and approaches are covered with enough detail to trial with your team the following week. Crucially, you will have watched the whole thing happen live — which carries more weight when you take it back to your organisation than any written case study.

The room is capped at 50 and skewed toward people closest to delivery. That means the conversations before and after the demonstration are likely to be worth your time. Flutter's involvement means the context is production-scale, not a startup proof of concept.

Agenda

• 17:45 — Doors open
• Stage 1 — Synthesise the signal: raw customer feedback distilled into a clear brief (under a minute)
• Stage 2 — Generate the concept: working UI prototype built directly from the brief
• Stage 3 — Build the feature: production-ready code with tests and edge cases, narrated live
• Stage 4 — Ship it: feature deployed end to end, no cuts
• 20:00 — Close