What does Stickyeyes do?

Stickyeyes is a digital marketing agency focused on search marketing, content strategy and paid media for enterprise brands. They work across sectors including travel, finance, iGaming and retail, and operate in multiple languages.

Where is Stickyeyes based?

Stickyeyes has offices in Leeds and Peterborough. The Leeds office is the primary location referenced in job postings and company materials.

What technology does Stickyeyes use?

Stickyeyes has built a proprietary in-house technology suite over more than a decade. Named tools include Roadmap, SCOT, KIT, Pinpoint, Defender, Equilibrium and District, covering areas from keyword strategy to AI-driven bid management.

Stickyeyes is part of IPG Mediabrands' Reprise network, which is itself part of the Interpublic Group (IPG). IPG operates in over 130 countries and employs more than 54,000 people globally.

How big is the Stickyeyes team?

Stickyeyes describes its team as over 200 strong, speaking more than 20 languages between them. The team includes strategists, developers, journalists, designers and communicators across Leeds and Peterborough.

Data / Digital Intelligence · 51-200

Stickyeyes

Digital marketing intelligence agency for enterprise brands

stickyeyes.com ↗

Stickyeyes is a Leeds-based digital marketing agency specialising in search marketing, content strategy and paid media for large enterprise clients. They have built a proprietary suite of in-house technology tools over more than a decade, designed to inform SEO and content decisions with data rather than guesswork. Part of IPG Mediabrands' Reprise network, they are backed by over 54,000 colleagues across more than 130 countries.

What they do

Stickyeyes works with enterprise-level brands on search marketing, content strategy and paid media. Their client list spans travel, finance, iGaming, retail, leisure and fashion — sectors where organic search competition is particularly fierce. Campaigns have covered 17 languages, and the agency has worked with names including Etihad Airways, Hermes, LG, Hertz and Canon.

The agency's central claim is that strategy should be driven by data, not instinct. To that end, they have spent more than a decade building a proprietary technology suite developed entirely in-house. The tools draw on data from third-party sources and are designed to give clients a structured view of search algorithm behaviour, audience composition, keyword opportunity and link profile health. The suite includes eight named products: Roadmap (Google algorithm insights), SCOT (relevancy analysis), KIT (keyword strategy), Pinpoint (audience data), Defender (paid search optimisation), Audit (link profile health), Equilibrium (AI-driven bid adjustment tied to SEO performance) and District (local search management).

Equilibrium is worth noting specifically: it uses AI to adjust paid search bids based on organic search performance and strategic objectives, which represents a tighter integration of SEO and PPC than most agencies offer as a single tool.

Beyond the technology, the agency employs a team described as over 200 strong, speaking more than 20 languages. Staff include strategists, journalists, developers, designers and communicators. Offices are confirmed in Leeds and Peterborough.

What sets them apart

Stickyeyes sits inside IPG Mediabrands' Reprise network. In early 2021, two senior Stickyeyes figures — Jonny Artis and Lee Allen — were appointed SVP Global Head of Experience and SVP Global Head of Product at Reprise respectively, which signals the agency's influence within the wider group.

The agency has won 'Best Digital Agency' at the UK Search Awards and picked up an Econsultancy Innovation in Online PR award. At the 2021 UK Search Awards, Stickyeyes and Reprise combined for five wins and two silvers. They have also been shortlisted at the Global Search Awards 2021 for work with Etihad Airways and Hermes. Earlier recognition includes inclusion in the Sunday Times Tech Track 100 and the Digital 100.

Their content output is substantial: the blog runs to over 850 posts covering SEO, PPC, content marketing, social and design. Staff present regularly at industry events including BrightonSEO and Disruptors North. The agency also publishes intelligence reports — a recent example examined nearly 19,000 keywords and 24,500 URLs in the US sportsbook market.

On the employer side, Stickyeyes holds a two-star rating in the Best Companies Accreditation (2018) and offers an on-site gym, BUPA cash plan, flexible hours and a paid charity day. Their stated charity partner at the time of writing was Simon on the Streets, a Leeds homeless support organisation.

The agency has been operating for over 20 years, making it one of the longer-standing digital agencies in Leeds.

What they offer

Roadmap — proprietary tool providing insights into Google search algorithm behaviour to inform SEO strategy.
SCOT — relevancy analysis tool for content and search strategy decisions.
KIT — data-led keyword strategy and opportunity identification.
Pinpoint — audience intelligence tool drawing on large-scale data sources.
Defender — paid search optimisation using dynamic marketplace insights.
Equilibrium — AI bid adjustment tool that integrates SEO performance data with paid search objectives.
District — local search management tool for brands with multi-location presence.

Tech stack

From their careers and engineering pages

JIRA

FAQs

What does Stickyeyes do?: Stickyeyes is a digital marketing agency focused on search marketing, content strategy and paid media for enterprise brands. They work across sectors including travel, finance, iGaming and retail, and operate in multiple languages.
Where is Stickyeyes based?: Stickyeyes has offices in Leeds and Peterborough. The Leeds office is the primary location referenced in job postings and company materials.
What technology does Stickyeyes use?: Stickyeyes has built a proprietary in-house technology suite over more than a decade. Named tools include Roadmap, SCOT, KIT, Pinpoint, Defender, Equilibrium and District, covering areas from keyword strategy to AI-driven bid management.
Who owns Stickyeyes?: Stickyeyes is part of IPG Mediabrands' Reprise network, which is itself part of the Interpublic Group (IPG). IPG operates in over 130 countries and employs more than 54,000 people globally.
What awards has Stickyeyes won?: The agency has won Best Digital Agency at the UK Search Awards and an Econsultancy Innovation in Online PR award. At the 2021 UK Search Awards, Stickyeyes and Reprise combined for five wins and two silvers. They have also been included in the Sunday Times Tech Track 100.
How big is the Stickyeyes team?: Stickyeyes describes its team as over 200 strong, speaking more than 20 languages between them. The team includes strategists, developers, journalists, designers and communicators across Leeds and Peterborough.